Media Strategy and Budget Planning Create annual plans and own bottoms-up budget planning basis business objectives of the multiple Business Units Define and drive medium and long term media strategy for Orient Electric across all media Build hyperlocal media strategy framework to drive market penetration objectives Media Buying, Campaign Planning and Execution Build and optimise media plans for plan efficiency, visibility and delivery of BU objectives Drive long term media deals as required to optimise spends and drive savings Day to day campaign monitoring and scheduling Ensure comprehensive campaign performance reporting Ensure strong relationships with key media, reducing dependence on agency relationships alone Manage the relationship with the media agency ensuring optimum performance and periodic reviews
Media Strategy,
Other
Experience Not Provided
Delhi, India
1) Globalized Web Pages for FlexC, starting with US 2) Coordination and management of PR contractor (overseeing the creation, approval, and distribution of Press Releases, media outreach, publicity strategy, all deliverables and otherwise, all approved deliverables specified in approved SOW. ) 3) Creative Agency vendor management (i.e. Brand Monkey) 4) Conceptualization and Execution of Webinar Talent Event (Q1 2023) and in-person Talent Event in India (time TBD3) 5) Global Social Media Strategy to Promote Brand Awareness 6) Go to Market Strategy (in coordination with PR vendor) 7) Support and execution of Talent Survey Content and distribution, Talent Event Agenda, co facilitation, discovery, and documentation and presentation of findings
Media Outreach, Go To Market Strategy, Brand Awareness, Coordination and Management, Press Releases, SOW, Vendor Management, Social Media Strategy
Marketing Strategy
Experience Not Provided
Colchester, VT, USA
Job Description Job Description: We are an enthusiastic Digital Marketing Manager that works with a diverse range of clients to help them achieve their online marketing goals. Our team of experts is passionate about delivering exceptional results and driving meaningful business growth for our clients. We are currently seeking a highly skilled and experienced Digital Marketing Manager to join our client services team. This role offers the opportunity to work with multiple clients across different industries, providing strategic guidance, and managing their digital marketing campaigns. Your main responsibilities will include: Client Relationship Management: Serve as the primary point of contact for assigned clients. Build strong relationships by understanding their business objectives, challenges, and target audience. Conduct regular meetings, communicate campaign progress, and provide strategic recommendations to drive results. Strategy Development: Define and execute the digital marketing strategy aligned with the client's goals and objectives. Identify their key target markets, customer segments, and online channels to maximize brand visibility and lead generation. Online Advertising: Plan and manage online advertising campaigns for clients, including pay-per-click (PPC) advertising, display advertising, and social media advertising. Optimize campaigns to achieve maximum ROI and track performance using relevant analytics tools. Search Engine Optimization (SEO): Develop and execute SEO strategies to improve organic search rankings and increase website traffic. Conduct keyword research, optimize website content, and monitor SEO performance regularly. Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels, including search engine marketing (SEM), social media advertising, display advertising, email marketing, and content marketing. Monitor campaign performance, adjust strategies as needed, and ensure timely delivery of results. Content Marketing: Create compelling and engaging content for various digital platforms, including websites, blogs, social media, and email marketing campaigns. Develop content calendars and oversee content distribution to drive brand awareness and customer engagement. Social Media Management: Manage social media platforms and develop strategies to grow clients' social media presence. Monitor social media trends, engage with the audience, and analyze social media metrics to optimize campaigns. Email Marketing: Plan and execute email marketing campaigns to nurture leads, retain customers, and drive conversions. Develop segmented email lists, create email templates, and analyze campaign performance. Analytics and Reporting: Monitor and analyze key digital marketing metrics, generate reports, and provide actionable insights to optimize campaigns and improve marketing effectiveness. Utilize web analytics tools and marketing automation platforms to track customer behavior and campaign performance. Team Building and Leadership: Recruit, train, and manage a high-performing digital marketing team. Foster a collaborative and supportive work environment, providing guidance and mentorship to team members. Set clear performance goals, conduct regular performance evaluations, and identify opportunities for professional growth and development. Requirements Bachelor's degree in marketing, business, or a related field (Master's degree preferred). Proven experience as a Digital Marketing Manager or similar role in the IT software services industry. In-depth knowledge of digital marketing strategies, tools, and best practices. Strong understanding of SEO, SEM, PPC, social media advertising, and content marketing. Proficiency in using analytics tools (such as Google Analytics) and marketing automation platforms. Excellent written and verbal communication skills. Creative thinking and problem-solving abilities. Strong project management and organizational skills. Ability to work independently and collaboratively in a team environment. Benefits Unlimited learning and growth opportunities A collaborative and cheerful work environment Exceptional reward and recognition policy Outstanding compensation Flexible work hours Opportunity to make an impact as your work will directly contribute to our business strategy.
Digital Marketing, Social Media, Digital Marketing Strategy, Optimize Digital Marketing, Social Media Advertising, Email Marketing, Engaging Content, Social Media Management, PPC, Search Engine Marketing, Drive Results, Search Engine Optimization, Social Media Metrics, Content Marketing, Brand Awareness, Content Distribution, Keyword Research, Business Growth, Campaign Management, Retain Customers, Web Analytics Tools, Marketing Automation, Google Analytics, Develop Content, Business Objectives, Digital Marketing Metrics, Client Services, Business Strategy, Project Management, Generate Reports, Professional Growth and Development, Software Services, Timely Delivery
Digital Marketing
Experience Not Provided
Delhi, India
Job Purpose : Lead the marketing and branding initiative for the bank along with performance marketing, digital marketing, social media marketing Functional Responsibilities : Acquisition: Strategic thinking, stakeholder & agency management and ensuring seamless execution. Alliance partnerships -campaigns, strategic positioning based on insights and building new categories. Brand building through Digital, ATL, BTL and social. Ensuring large scale engagement is done with customers through the social media channels. New initiatives and innovations. Managing budgets & stakeholders, agency reviews and ensuring governance and audit compliance. Increase brand awareness and acquisition in digital marketing by designing, building and executing brand campaigns across social, display and other channels. Supervise the execution, monitoring and measurement of marketing campaigns and their success, and also maintain regular measurement of the ROI of campaigns. Accountable for digital sales and revenue targets across Retail Wealth, Insurance, Personal loans and commercialization of Global Money/outward remittances/Fx on digital. Competencies required for role : 8+ yrs of Marketing experience in B2C consumer facing product. Prior track record of scaling growth / customer acquisition. This role requires a deep understanding of consumer behavior, ability to do user research to create compelling consumer narratives. Strong verbal, written, and presentation skills. Numbers driven mindset - get behind the numbers to understand what they mean Hands-on approach and a willingness to roll-up one's sleeves and get the job done. •Ability to work independently and drive product with minimal direction.
Social Media Marketing, Digital Marketing, Marketing Campaigns, Performance Marketing, Agency Management, Brand Building, Social Media, Managing Budgets, Brand Awareness, Consumer Behavior, Digital Sales, Customer Acquisition, Audit Compliance, User Research, Consumer Facing, Track Record
Marketing Strategy
Experience Not Provided
Mumbai, Maharashtra, India
Digital Roadmap Develop and execute integrated digital marketing strategy encompassing social media, Website, SEO, SEM, Influencer and content strategy in line with the overall brand objectives Create the digital content and media strategy and annual plan for each business unit (fans, lighting and switchgear, appliances) in consultation with the BU marketing leads and business heads Social Media and Content Build brand thought leadership with a sharply defined content strategy across digital channels. Develop a rich content repository in all formats Build own social media channels to tell compelling brand stories, drive high engagement and reach and build multiple lead generation journeys Set up capabilities and technology platform for content production at scale to support digital revenue teams. Drive the overall strategy of low-cost production at scale Work closely with PR teams to drive thought leadership and online PR to build corporate reputation through our social media channels
Social Media, Content Strategy, Digital Roadmap,
Marketing Strategy
Experience Not Provided
Delhi, India
Position Summary Role : Head of Enterprise Risk & Research Designation of the incumbent : AVP/DVP Reporting to : Chief Risk Officer Place of Posting : Mumbai HO Job Purpose Creating appropriate risk management strategies to keep the Organization within defined risk parameters and comply with regulatory requirements. Work closely with all businesses and support functions and shape key components of the ERM Framework and support the planning and delivery of the ERM Framework. Build deep insights on economic indicators, business segment & completion landscape, emerging macro risks and act as an important counsel on critical business decisions. Key Responsibilities · Lead the Enterprise Risk function and help build scalable, robust and effective Risk management frameworks & checks to ensure fail proof builds and delivery of business solutions, products and processes. · Proactively identify emerging risks and report to relevant stakeholders · Responsible for compiling, assessing and reporting risk information to the top management and the Board Mitigate risks arising out of Operational Risk events in the day-to-day operations of the company, addressing the following: Fraud Control and Security Information security and Data privacy Credit risk Regulatory (CX), Policy, business legal and other environmental risk Business operations risk Financial risk People risk To facilitate the Risk & Control Self Assessments by active participation and verifying the results of such assessments. · Ensuring availability of incident database, issues and action tracker, risk register and KRI data for businesses. Reporting of data points related to Risk Based Supervision, RBI and other compliances. Lead and measure people, process, system / technical and external event related risks. Measurement and reporting of Risk, Operational loss events across various functions of the Organization and work with respective functions to mitigate them - through policy, process and technology. Participate in leadership discussions and bring in the Risk perspective to business operations, customer experience, partnerships, legal, technology and new initiatives. Closely engage with key stakeholders (Senior management, regulatory and compliance authorities) to help own & understand the respective risks related to the functions and calibrate the degree of impact on the organization – reputational, financial, business continuity Ensure safe-guarding organization against any management liability through necessary insurance covers Analyze industry research Reports, statistics available across various sources and maintain active dialogue with industry experts in order to identify and maintain key Risk drivers for industry Develop the Causality chain of macro and micro economic metrics to default probability in the industry Provide research insights to the business on critical indicators for business planning and opportunity analysis, competition trends alongside data insights from Risk analytics Key Accountabilities · Design, create and implement enterprise-wide risk strategy and policy · Roll out of Policy notes within defined timelines · Create RCSA documents for all functions and enable periodic review · Build Risk Culture in the organization through trainings and awareness campaign in first line of defense functions · To mitigate risks arising out of Operational Risk events, Financial Risks and Strategy Risks Required Experience · 14 – 16 years of total experience with at least 6-7 years of Enterprise Risk experience preferably with NBFC / Banks · Good knowledge and grasp of NBFC / BFSI practices, financial markets at a higher level and awareness of the country regulatory Framework, who can represent the firm in front of regulators, legislators, and other key constituents · Preferable to have had leadership experience of Risk function in the most recent stint · Added experience in other areas of Risk function will be an advantage Required Qualification · MBA / CA Technical Competencies · Strong Knowledge of regulatory Framework for NBFC is a must along with experience in management of Operational Risks, Technology Risks and Credit Risks. · Knowledge of digital transactions framework and data protection / privacy regulations preferred · Expert ability to analyze a complex set of data and able to extract information critical to quantifying the potential risk to the organization Behavioral Competencies · Customer Centricity · Execution Focus · Entrepreneurial Spirit · People Excellence · Innovative Mindset · Collaborative Approach Personal Attributes · Excellent verbal and written communication skills · People management skills · High on integrity, objectivity, probing inquisitiveness · High tolerance for stress under adversarial conditions · Ability to make independent decisions with a strong sense of empowerment and leadership skills · Strong analytical and dispute resolution skills
Risk Management, Regulatory Requirements, Support Functions, Senior Management, Business Planning, Reporting Of Risk, Customer Experience, Business Continuity, Opportunity Analysis, Risk Analytics
Information Technology
Experience Not Provided
Mumbai, Maharashtra, India
Risk and Control Objective Ensure that all activities and duties are carried out in full compliance with regulatory requirements, Enterprise Wide Risk Management Framework and internal Policies and Policy Standards. Working Flexibly We’re committed to providing a supportive and inclusive culture and environment for you to work in. This environment recognises and supports ways to balance your personal needs, alongside the professional needs of our business. Providing the opportunity for all our employees, globally to work flexibly empowers each of us to work in a way that suits our lives as well as enabling us to better service our customers’ and clients’ needs. Whether you have family commitments or you’re a carer, or whether you need study time or wish to pursue personal interests, our approach to working flexibly is designed to help you balance your life. If you would like some flexibility then please discuss this with the hiring manager. Introduction lunched its onshore Private Banking business across India in 2008 and is a leading global player in the India onshore market. The business offers bespoke investment, credit, wealth structuring and banking solutions to family offices and ultrahigh net worth individuals across India through teams in key locations (Mumbai, Delhi, Bangalore, Kolkata, Chennai). The model will consist of experienced Private Bankers in each region supported centrally by a world-class Product Office with access to global expertise. We are looking to hire an experienced Private Banker to acquire, develop and service a portfolio of clients across the ultra-high net worth space. What will you be doing? New Business Origination Identify, develop and secure new relationships through personal and client referrals, Group internal networks and corporate and investment banking sources. achieve personal targets for new clients, assets and revenues. Client Relationship Management Maintain highest levels of service and delivery to existing clients at all times. Key contact for all investment advice and client queries. Key interface between clients and other parts of Private Bank Governance and Control Ensure conformity with global and market standards of client service, regulatory compliance, T&C, KYC, product delivery and operating model. What We’re Looking For Our professionals come from diverse international backgrounds such as law, accountancy, corporate finance and equity analysis as well as private banking. They all have a breadth of experience in their area of geographical expertise. All of our client-facing professionals are ‘mapped’ to a market focused team comprised of multi-lingual individuals who are fluent in all aspects related to their clients’ needs including local market, tax, estate planning and liquidity. Very strong relationship skills with experience of managing and handling the sophisticated needs of individuals and families Experience of building a client base using internal and external networks Effective in gaining an in-depth understanding of client’s needs and advising on a diverse range of wealth management solutions Satisfies the criteria for an approved person both initially and ongoing – this will involve obtaining the relevant qualifications if not already qualified. Significant experience of the Financial Services industry and skilled in differentiating advice according to the complexity of the client’s requirements. Detailed regulatory knowledge, in particular of Indian regulatory requirements, and an overall understanding of the business impact of the regulatory environment. Excellent market exposure and multi-disciplined private banking expertise Skills That Will Help You In The Role Educated to Degree level Appropriate regulatory qualifications Fluent in English and Hindi Fluency in other Indian languages added advantage (regionally-specific) Desirable Skills/Preferred Qualifications Excellent interpersonal and communication skills Entrepreneurial spirit but also with a collegiate approach Embraces challenge and an evolving/changing environment Rapidly assimilates new information and applies this knowledge as appropriate Where will you be working? Kolkata Each day is about being more – as a professional, and as a person. ‘represents our core promise to all current and future employees. It’s the characteristic that we want to be associated with as an employer, and at the heart of every employee experience. We empower our colleagues to Be More Globally Connected, working on international projects that improve the way millions of customers handle their finances. Be More Inspired by working alongside the most talented people in the industry, and delivering imaginative new solutions that are redefining the future of finance. Be More Impactful by having the opportunity to work on cutting-edge projects, and Be More Valued for who you are. Interested and want to know more ? Purpose, Values and Mindset We deploy finance responsibly to support people and businesses, acting with empathy and integrity, championing innovation and sustainability, for the common good and the long term. Our values underpin everything we do: Respect, Integrity, Service, Excellence and Stewardship. Respect We harness the power of diversity and inclusion in our business, trust those we work with, and value everyone's contribution. Integrity We operate with honesty, transparency and fairness in all we do. Service We act with empathy and humility, putting the people and businesses we serve at the centre of what we do. Excellence We champion innovation, and use our energy, expertise and resources to make a positive difference. Stewardship We prize sustainability, and are passionate about leaving things better than we found them. Our Mindset shapes how we take action, living by our Values, driven by our Purpose, always with our customers and clients at the heart of what we do; our Mindset is to Empower, Challenge and Drive. Empower Trust and support each other to deliver. Make decisions with those closest to the topic. Include diverse perspectives. Celebrate success and learn from failure. Challenge Question whether things can be done better. Use insights based on data to inform decisions. Be curious about how we can adapt and improve. Speak up and be open to alternative viewpoints. Drive Focus on outcomes. Deliver with pace. Be passionate and ambitious about what we do. Take personal responsibility. Actively build collaborative relationships to get things done.
Client Service, Financial Advisory, Financial Analysis, Financial Planning, Portfolio Management, Private Banking, Financial Services, Investment Banking, Financial Planning, Financial Management, Wealth Management, Sales, HNI clients acquisition
Financial Advisory
Experience Not Provided
Kolkata,Mumbai, Maharashtra, India,Delhi, India,Pune, Maharashtra, India,Bangalore, Karnataka, India,Chennai, Tamil Nadu, India
SPOC for Talent & Learning for the business. 2. Working with the business in understanding learning needs for the larger population & getting them supported through the learning team. 3. Actively working towards improving the learning experience 4. Adoption of e-learning 5. Drive talent management process design, career pathing, career management interventions and its implementation 6. Drive initiatives aligned to the culture road-map of the organization 7. Working with the business HR in articulation & implementation of IDPs for Hi Potential talent
Talent Management Process, Career Pathing, E-Learning,
Human Resources (HR)
Experience Not Provided
Mumbai, Maharashtra, India
Job Overview: We are looking to hire a Talent Acquisition- Assistant Manager/Manager who works closely with our recruiters to manage sourcing, interviewing and employment processes along with hiring for leadership roles and ensure we hire qualified employees to meet our organizations current and future needs. This role will be reporting to TA Head and will work closely with stakeholders Job Roles and Responsibilities: Update current and design new recruiting procedures (e.g. job application and onboarding processes) Supervise the recruiting team and report on its performance Keep track of recruiting metrics (e.g. time-to-hire and cost-per-hire) Implement new sourcing methods (e.g. social recruiting and Boolean searches) Research and choose job advertising options Advise hiring managers on interviewing techniques Recommend ways to improve our employer brand Coordinate with department managers to forecast future hiring needs Stay up to date on recruitment strategies Participate in job fairs and career events Build the company’s professional network through relationships with HR professionals, colleges, and other partners Qualification & Experience Degree in Human Resources will be preferred Proven work experience as a TA Manager, Recruitment Consultant or Recruiting Coordinator Hands-on experience with Applicant Tracking Systems and HR databases Understanding of Technology/Corporate and hands on experience in Data analysis Advanced excel and presentation making skills Experience with interviews, candidate screening and evaluation Familiarity with social media and other professional networks Excellent verbal and written communication, team management skills and strong decision-making skills
Job Advertising, Applicant Tracking Systems, Human Resources, Talent Acquisition, HR Databases, Data Analysis, Advanced Excel, Candidate Screening, Social Media
Human Resources (HR)
Experience Not Provided
Bangalore, Karnataka, India
We have a monthly viewership of 5 million, and the aim is to take this number higher. You will be a part of India's most trusted study abroad and careers blog. We create content to transform the lives of students and push them to dream big. Our 7000+ blogs are read by more than 2 lakh users every day. You will get the opportunity to learn best SEO practices,tools, and techniques to make content rank on Google, competitor analysis, and content distribution. We offer a phenomenal work environment with massive ownership and exceptional growth opportunities. What you will do: Write and edit high engaging copies for performance ads, social networks, emailers & Landing Pages Optimize copies (language, tone, message) based on our target audience’s behaviours. Select appealing images and videos to complement text. Update our social media pages with compelling company news Adhere to Leverage Edu brand guidelines, meet and exceed defined expectations in terms of quality of copies, turnaround time and efficiency. Be a part and contribute towards various organizational initiative. Meet expectations in terms of given Targets (traffic, engagement, shares, conversion rates) Work together with the design team to get the creative done. What you will need: Bachelor’s/ Master’s degree in any field Proven work experience of at least 2-4 years as a senior copywriter Experience in B2C marketing will be a great advantage Knowledge of SEO is an added advantage Comprehension of and familiarity with social media Excellent written English skills Process-driven approach and time management skills Graduate/Post Graduate degree in Marketing or Communication is preferred. What you will get: Become a part of India's most trusted study abroad and careers blog Ground-level view of building out a global Ed-tech company that is going to impact hundreds and thousands of lives Work with the core team that drives the growth of the company Phenomenal work environment, with massive ownership and great growth opportunities Learn the best SEO practices and growth hacks in Ed-tech
Social Media, Competitor Analysis, Social Networks, Copy Writing, Content Editing,
Copywriting
Starter (0-3 years)
Noida, Uttar Pradesh, India