Role description: Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns for Hello Zindagi. Design, build and maintain social media presence for Hello Zindagi Creating and executing online successful consumer advertising plans that are creative, engaging, testable, and highly analytical, for both new product launches and existing products and services Quantitatively and qualitatively analyzing the competitive media landscape, as well as analyzing media mix models to develop measurable online media channel strategy and plans Deep dive into customer data and translate findings into actionable customer insights Engaging & communicating with various internal category teams , thus building relationship & understanding their requirement Analyze the effectiveness and impact of all the demand creation activities on sales pipeline, revenue and sales cycle length Required competencies: A digital marketer with a proven working experience & strong understanding of digital analytics, web metrics, with the ability to generate, analyze and interpret data. Media planning, execution capabilities Consumer understanding Desirable competencies: Google Certification Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Personality attributes: Go getter Street Smart Hunger to excel
Marketing, Social media optimization, Digital analytics, Digital Marketer, web metrics, Google analytics, digital campaigns, Media Planning, Consumer Insights, Consumer Behaviour, Sales
Sales & Marketing
Junior (3-6 years)
Mumbai, Maharashtra, India
Work Experience : 6 Years Work Location : Chennai Notice : Immediate to 15 days Salary : As per the company norms Having Good experience in digital marketing, SEO and Photoshop Should have experience in Digital campaigns Should be a self-starter with team management experience. Sets high benchmark for process and execution Experienced in customer acquisition, retention, and conversion. Should have managed e-commerce customer lifecycle Should have an analytical bent with data driven approach to decision making Great understanding of marketing automation tools, advertising platforms & analytics
SEO, digital marketing, Photoshop
Technology Consulting - IT
Junior (3-6 years)
Chennai, Tamil Nadu, India
Job description: Raise is built on this core philosophy - we will bring exceptionally great products, awesome user experience and best in class customer service to our users. In order to do so, it is very critical that we connect with our customers across the entire life cycle and always aim towards user acquisition, user user acquisition, user growth & user user retention from day 1. You will ‘raise the bar’ for growth basis data driven full funnel marketing based on rapid experimentation. Unlike a traditional marketing manager where they just focus on the customer acquisition, our growth marketers will focus on the entire customer life cycle from awareness, acquisition, activation, retention, revenue, referral and so on. As a Performance Marketer you will be continuously challenging your own work with questions around user sign-ups, activation, offers, price strategies, up selling cross selling etc. Hence, it is no longer just marketing, but it is growth with in-depth product and tech involvement. You will be responsible for setting up profitable user acquisition strategies, quality acquisition over quantity, while leading and managing relationships with performance marketers, affiliates and paid marketing experiments using Google, Facebook and other channels. You will be expected to start experimenting with how to improve conversions along the way. This will also require you to have a lot of customer empathy and behavioral psychology. We want someone who is super hands on for this, a growth hacking mindset who believes in settling for the best outcomes - be it cohorts, display ads, copy and also setting benchmarks to beat in terms of return on investments. We believe that growth is too important a function to be managed by any external agency and hence we want in-house experts who will take out customer life cycle management and help grow exponentiall Role & Responsibilities: At Raise, you will develop strategic acquisition and retention marketing plans to drive growth and maximize immediate and short-term / long-term ROI. Attitude for settling for nothing, but profitable user acquisition. Think and drive user acquisition as a P & L business itself. Build, lead, execute and manage Adv. Networks, Performance Marketing partners, Affiliates and large networks. Experiment and lead campaigns end-to-end from conception to defining objectives, execution, tracking, and reporting. Day-to-day management of online campaigns across channels including (but not limited to): paid social, paid search, content, organic, referral, email, direct mail, podcasts, affiliate, videos etc. Lead overall site/app conversion rate optimization and develop and optimize landing page strategy if required. Continuously test and optimize new channels, audiences, networks, publishers. Monitor, analyze, and report on KPIs to ensure marketing initiatives are driving profitable acquisition Use analytics and business intelligence tools such as Google Analytics and internal dashboards to better understand our customers and exploit those insights in marketing campaigns Measure everything, champion metrics-driven analysis and decision-making throughout the organization Think strategically, analytically, and creatively about new ways to reach customers and increase relevance Working closely with product & business owners to ensure a great customer experience Skills Required: MBA along with a bachelor's degree in marketing, business, finance or related field, and awareness of growth and marketing for tech platforms. For experienced and competent individuals, we would value their experience much more than academics. Past and latest experience with a financial services company will be awesome. Banking, financial service, or payment services companies are super! 3-6 years of direct acquisition, growth-focused experience in digital marketing, B2C business and startup experience preferred. Experience building a comprehensive digital marketing strategy from the ground up Proven success managing online marketing programs with CPC, CPA, and CPM cost models on Google, Facebook, Instagram, and content sites Creativity to lead campaigns, define target audiences and knowledge of consumer behavior Required to have a thorough understanding of various online and offline marketing funnels Very data driven, Sensitivity to potential trade-offs between performance and branding Strong sense of ownership with humility and eagerness to learn and grow Fluent in English communication, confident, articulate, and self-motivated We are a start-up and we are focusing on fast growth with quality products hence the ability to work in a fast-paced environment goes without saying. Demonstrated a lot of ownership and proven track record of delivering results, with strong attention to detail and analytical skills Location: Mumbai candidates preferred. Any other information that you would like to share?
B2C, Digital marketing Specialist, Branding, cpa, cpm,
Sales & Marketing
Junior (3-6 years)
Mumbai, Maharashtra, India
Job description: The Lead Generation Marketing Manager is responsible for developing and executing comprehensive, integrated B2B demand generation campaigns including email marketing, direct mail, lead generation portals such as India Mart, Google ads and lead nurture tactics that deliver a consistent pipeline of high-quality leads. Ideal candidate will have experience leading B2B demand generation campaigns and proven results in successfully planning, executing, building programs and reports in CRM, and analyzing results. Candidate will be responsible for nurturing healthy internal and external relationships with the intent of building lead generation program value, direct response tactic execution, differentiating the company from its competitors, promoting Youngman B2B thougth leadership, becoming a product knowledge expert, and creating an environment for continuous campaign improvement. Key Tasks/Responsibilities: 1) Drive Marketing Qualified Leads: Develop lead generation campaign/program strategy, objectives, goals, metrics, and define best practices, standards and processes to drive successful customer acquisition and current customer upsell opportunities with the help of Lead quailfiers. 2) Integrated Campaign Development: Execute an integrated mix of email, direct mail, digital, lead-nurturing and content marketing campaigns for lead generation, including emails, landing pages, calls-to-action and content with the help of agency 3) Lead Nurture: Manage lead nurturing programs to accelerate prospect movement through the demand generation sales funnel. 4) Marketing Automation: Ensure optimization of marketing automation best practices to attract and guide qualified leads through the sales process. 5) Campaign Calendar and Matrix: Maintain calendar of all demand generation campaigns/programs, tactics, budgets, and metrics to optimize awareness and lead generation efforts. 6) Lead Generation Workflows: Define lead flow processes and work with Database Marketing Team to support sales team. 7) Reporting and Metrics: Track and report on demand generation performance metrics, using this data to continually optimize campaign performance. Analytical and able to derive meaning from data through A/B testing and email/landing page optimization. 8) Manage day-to-day activities and lead planning meetings with Segment Teams and external agency to define and execute on B2B demand generation strategy required to drive identified KPIs and business growth initiatives. Qualifications & requirements: 1) Minimum: Bachelor’s Degree in Marketing or Communications-related field of study. Possesses knowledge and experience in the tenets of traditional and demand generation B2B marketing. 2) At least 3+ years of in-depth knowledge and experience leading B2B demand/lead generation and direct response campaign strategy and execution; including email and direct mail marketing, lead nurturing, and marketing automation and google ads. 3) Excellent written and verbal communication, interpersonal, and organizational skills. 4) Seasoned project management skills; highly self-motivated and able to prioritize and manage multiple tasks with varying deadlines. 5) Able to work in a fast-paced environment while balancing strategic, tactical and analytical responsibilities. Is a team player with the confidence to present a professional and positive demeanor with internal and external customers. 6) Able to take the lead and guide agency relationship and other employees when necessary. Experience working within the communications and information technology service category a plus. 7) Preferred: Btech (Mech or Civil)+ MBA/MS with an emphasis in marketing or communications-related field of study. 8) Skills: Email Marketing, Google Ads,
Marketing, Sales, B2B Marketing, B2B Sales, B2C Sales,
Sales & Marketing
Junior (3-6 years)
Greater Noida, Uttar Pradesh, India
Job description: A Visual Designer is one of the most important roles in our design teams, this is how our users will experience our products and we are obsessed with giving the best visual experience to our customers - by shipping beautiful products across all channels - App, Web, and others included. Visual Design at Raise is a custodian of our identity & brand across all channels - Product, Apps, Web, Social Media, Online, Offline and everywhere. Visual Designer is responsible for designing creative marketing and product designs. Works with the Head of Design, Head of Product, Head of Marketing and our CEO & co-founders to coordinate across all deliverables. Make sure all work maintains the level of quality expected. A Visual Designer is responsible for creating interactive programs that enhance a customer's experience with a brand and facilitate an enjoyable experience on our apps & web interactions. Similar experience in designing visual experiences from scratch, simplifying the journeys in consumer products & startups is a great advantage for this role. Role & Responsibilities: ● Collaborate with design and product leaders to define and implement innovative solutions for the product direction, visuals and experience ● Execute all visual design stages from concept to final hand-off to developers, including quality check and pixel to pixel delivery to end users. ● Create visuals, layout and scale illustrations and photos, marking them for proper screen values for usage across channels. ● Designs, lays out, and produces artwork such as graphs, maps, charts, posters, signs and report covers, but primarily focuses on enhancing customer experience. ● Organizes copy flow and maintains database/bibliographic/archival retrieval system of all references used in creation of published materials; ● May manage budget, including invoicing, tracking project expenditures and assisting in budget development by summarizing, researching and analyzing past project expenditures; ● May coordinate relationship with vendors; preparing specifications and obtaining estimates for final approval; ● May handle copyright, reprint, and permission processes; ● Performs related roles & responsibilities as required. ● Design decisions should be based on the overall design roadmap as well as your own design thinking and fundamental principles (i.e. color theory, visual weight, etc.) ● Conduct user research and evaluate user feedback ● Establish and promote design guidelines, best practices and standards Skills Required: ● Bachelor’s degree in digital design, graphic design, graphic communications or related field. ● Minimum 2-6 years successful professional design experience, preferably at a consumer startup product company, digital agency or inhouse design team for a product-driven business. ● Strong portfolio of design work, showing solution to business problems through effective design. ● Able to present concepts and lead internal teams to the correct solution. ● Deep knowledge with Web / app / visual / illustrations / art design processes ● Proficiency in InDesign, Illustrator, Photoshop, or other visual design and wireframing tools ● Experienced in tools like Figma, Zeplin and other design development tools is a must. ● Possession of creative flair, conceptual/visual ability and originality, with a user system interaction mindset ● Up to date with the latest app, mobile and web trends, techniques, and technologies, and how is design evolving across. ● More than education, should have an eye for details & art to visualise. Any other information that you would like to share?
Digital Design, graphic communication, desgin process, Figma, Zeplin, Design Conceptualization, desgin development
Creative/Design Services
Junior (3-6 years)
Mumbai, Maharashtra, India
Job description: A Motion / Interaction Designer / Animator is one of the most important roles in our design teams, this is how our users will experience our products and we are obsessed with giving the best visual experience to our customers - by shipping beautiful products across all channels - App, Web, and others included. Design Team at Raise is a custodian of our identity & brand across all channels - Product, Apps, Web, Social Media, Online, Offline and everywhere. Motion / Interaction Designer is responsible for designing creative marketing and product interactions, animations and effects. Works with the Head of Design, Head of Product, Head of Marketing and our CEO & co-founders to coordinate across all deliverables. Make sure all work maintains the level of quality expected. A Motion / Interaction Designer is responsible for creating interactive programs that enhance a customer's experience with a brand and facilitate an enjoyable experience on our apps & web interactions. Similar experience in designing interactions & experiences from scratch, simplifying the journeys in consumer products & startups is a great advantage for this role. Role & Responsibilities: ● Collaborate with design and product leaders to define and implement innovative solutions for the product direction, visuals and experience ● Execute all interaction and visual design stages from concept to final hand-off to developers, including quality check and pixel to pixel delivery to end users. ● Create animations, interactions, videos, visuals, layout and scale illustrations and photos, marking them for proper screen values for usage across channels. ● Designs, lays out, and produces artwork such as graphs, maps, charts, posters, signs and report covers, but primarily focuses on enhancing customer experience. ● Organizes copy flow and maintains database/bibliographic/archival retrieval system of all references used in creation of published materials; ● May manage budget, including invoicing, tracking project expenditures and assisting in budget development by summarizing, researching and analyzing past project expenditures; ● May coordinate relationship with vendors; preparing specifications and obtaining estimates for final approval; ● May handle copyright, reprint, and permission processes; ● Performs related roles & responsibilities as required. ● Design decisions should be based on the overall design roadmap as well as your own design thinking and fundamental principles (i.e. color theory, visual weight, etc.) ● Conduct user research and evaluate user feedback ● Establish and promote design guidelines, best practices and standards Skills Required: ● Bachelor’s degree in digital design, graphic design, graphic communications or related field. ● Minimum 2-6 years successful professional design experience, preferably at a consumer startup product company, digital agency or inhouse design team for a product-driven business. ● Strong portfolio of design work, showing solution to business problems through effective design. ● Able to present concepts and lead internal teams to the correct solution. ● Deep knowledge with Web / app / visual / illustrations / art design processes ● Proficiency in InDesign, Illustrator, Photoshop, Animator or other visual / interaction design and wireframing tools ● Experienced in tools like Figma, Zeplin and other design development tools is a must. ● Possession of creative flair, conceptual/visual ability and originality, with a user system interaction mindset ● Up to date with the latest app, mobile and web trends, techniques, and technologies, and how is design evolving across. ● More than education, should have an eye for details & art to visualise. Any other information that you would like to share?
Graphic Design, Digital Design, desgin process, animation, Visual Design, Figma, Zeplin
Creative/Design Services
Junior (3-6 years)
Mumbai, Maharashtra, India
Looking for 4 to 8 Years experience Job description: Principal Accountabilities Develop modern Web applications based on JavaScript libraries – Angular experience is preferred. Accurately implement functional logic and UI animations based on system requirements. Ensure the high-performance and the accuracy of transaction processing logic when delivering Web solutions Ensure that the Web applications are compatible with Responsive Web application design based on modern HTML and CSS Deliver a best in class B2C and B2B Web experience, measured by usability and accessibility, based on UX/UI design, branding guidelines, product strategies and functional specifications Collaborate effectively and closely with developers at Civica along with product managers, marketing/digital, sales and management teams at our customer site to implement Web solutions. You will be working to strict timelines and deadlines Deliver innovative Web solutions based on responsive/adaptive Web UI principles and functional specifications Create a centre of excellence through processes and tools within the Civica digital areas Follow Civica’s development process and framework Sufficiently test the Web development results and complete / update documentation General Users are responsible for: Ensuring that operations carried out using data are for a proper purpose, and for safeguarding the confidentiality and security of that data. Ensuring personal data is processed in a way that complies with national legal and statutory regulations and with CIVICA policy. Ensuring that they are authorised to supply any information requested, that it is given to only to those authorised to receive it, and that any such requests for information are for a proper purpose. Implementing and acting in accordance with their statutory and legal obligations, CIVICA policies, standards, procedures, guidelines and controls. Protecting CIVICA assets within their control from unauthorised access, disclosure, modification, destruction or interference. Reporting security events or potential events or other security risks to CIVICA. Performing their job with security best practice in mind and conforming to any best practice frameworks which are used within CIVICA. Employees must not in the course of their work for CIVICA write malicious code or anything intended to cause undesired effects, security breaches or damage to a system. Please note anyone found writing malicious code may be subject to disciplinary procedures. CIVICA Ltd Line Managers must ensure that anyone reporting to them receive the appropriate level of training and guidance to ensure that employees have the knowledge to comply with legislation, policy and procedure. Essential Competencies A passion for digital Web development and client-side JavaScript libraries Solid Knowledge and experience front-end development Experience in Angular and / or React Library Expertise in MVC and MVVM frameworks Experience in .Net based web development Expertise in HTML5, CSS3, Bootstrap, JavaScript and Material UI Development etc. Expertise in modern web development, responsive, fluid, mobile web, etc. Expertise in Adobe Experience Manager is desirable but not mandatory Experience in KnockOut JS, Kendo UI and Telerik UI Components Experience in modern UX/UX design tools including Adobe PhotoShop, InDesign, CS Suite and OmniGraffle. Experience in web data analytics and tools Skill Classification Priority Rank Description Exp. (Years) Mandatory 1Angular and/or React 4+ 2 HTML5, CSS3 4+ 3JavaScript, Jquery, KnockOut JS 4+ 4Bootstrap, Material UI Preferred Skills 1.Net based web development 2+ 2 MVC and MVVM frameworks 2+ 3 UI/UX design tools like Adobe PhotoShop, InDesign, CS Suite and OmniGraffle 2-3 4 Adobe Experience Manager 0.5+
JavaScript, AngularJS, Bootstrap, HTML5, React.js, CSS3, .NET, Web Service Development, MVC Framework, MVVM, adobe
Technology Consulting - IT
Junior (3-6 years)
Vadodara, Gujarat, India
Job description: An Account manager’s main role is to drive the sales at PAN India to the assigned sector and also retain customer in assigned sector and nurture those key relationships over time. Ideally, they become a strategic partner and advisor to the client, discovering new opportunities to work together for mutual benefit. Role & Responsibilities: Looking after assigned customers, professionally provide information about products and services, take/ cancel orders, or obtain details of complaints and provide solutions. 2. Record Opportunities with existing customers and convert them into sales and maintain total lifecycle of orders. 3. Search for new customers in the assigned sector, Opportunity generation and increasing market penetration. 4. Become a single point of contact with customer and coordinate with internal departments and teams to give customer a seamless experience. 5. Our main goal is to keep up with the latest developments at customer end and ensure you know everything about their requirements, new important contacts at the customer side& other branches and prospects. 6. One important role is to upsell our other products to the same customer and increase the revenue per customer per month. 7. This profile is all about relationship building with the customers and ensuring the customer regularly orders and is fulfilled with their requirement from time to time. 8. Resolve product or service problems by clarifying the customer's complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem; expediting correction or adjustment; following up to ensure resolution. 9. Keep records of customer interactions and transactions, recording details of inquiries, complaints, and comments, as well as actions taken. 10. Follow up with internal team to ensure that appropriate actions were taken on customers' requests. 11. Sales people will also explore new prospects and understand key account’s pain points and will work to get a solution which the company can do. 12. Sales people will also communicate case studies about product application and usage which will concrete our technical leadership in the area. 13. Site Visits / Meetings if possible, via digital or physical method to assist in problem identification and solution validation. 14. Manage personal relationships with customers and be their first person to connect to get solutions. 15. Ready to travel Pan India on a regular basis to visit customers. Skills Required: Education: BE / BTech: Electronics (or) Electrical (or) Instrumentation (or) Mechanical • At least 3-4 years of working in Sales • preferred experience in oil & Gas sector • Previous experience with B2B product/Service Industry • Communication skills + Soft Skills Any other information that you would like to share?
Sales, Opportunity generation, Market Penetration, Key Account Manager, Customer Relationship, Problem Solving, Business Development, B2B
Sales & Marketing
Junior (3-6 years)
Greater Noida, Uttar Pradesh, India