Define Brand Strategy and Architecture Leverage consumer and category insights to define the medium to long term strategy for the brand Refresh the brand identity and customer segmentation to make it future fit Trendspotting to drive innovation and new thinking in all marketing initiatives Be the overall brand custodian- plan key marketing initiatives which are critical to deliver the next phase of growth for the organization Marketing Communications and Creative Development Champion all creative development, ATL and BTL across business units to ensure one voice for the brand and sharp positioning for each category Devise regional and localised communication strategy to drive stronger regional connect and market share gain in identified geographies Work across cross-functional teams to ensure efficient utilisation of marketing budget to deliver effectiveness and ROI Manage a roster of multiple creative, event and retail agencies to deliver cutting edge marketing programs Deliver Integrated marketing GTM programs, closely working with category, digital and corporate communication teams
Brand Identity, Creative Development,
Other
Experience Not Provided
Delhi, India
JD UX Designer FlexC is a SAAS + talent marketplace platform used by hundreds of users. We are a global platform primarily operating in India, Canada and USA. We are looking to hire a UX Lead Designer who can help us upgrade the experience or our platform for global end-users. Responsibilities Understand and analyze the existing platform and figure out bottlenecks, challenges faced by end-users. Propose the enhancements to improve UX. Benchmark and track the user experience, conversions etc of the platform. Working in coordination with product managers and engineers to develop interactive designs and continuously find ways to enhance its own designs and implementation. Understand customer behavior, psychology, business drivers and objectives, and translate them into efficient UI design Writing UI specifications, user flows, personas, Information architecture. Collaborate with internal teams to define user interface requirements. Creating low, medium, and high-fidelity UI prototypes and wireframes. Skills Required: 2-4 years of experience in SaaS or marketplace product design. High level proficiency in creating mockups, interactions and fully workable prototypes in XD, Figma for mobile and web interfaces. Strong experience with Adobe Creative Suite (Photoshop, Dreamweaver, Illustrator, InDesign, sketch etc.) or equivalent software Familiarity with Responsive Web Design (RWD) techniques and tools. Ability to work both collaboratively as part of a team, and independently with minimal supervision, on multiple projects Great attention to detail Qualifications Bachelor/Master Degree in any of the following areas - HCI (Human-Computer Interaction), Interaction Design, Interface Design, Graphic Design, Web Design, Art/Design, or other relevant programs.
UX, Creating Mockups, Figma, Adobe Creative Suite, Communication, Interface Design, Adobe Creative Suite, Web Design, HCI, Responsive design, Interactive Media
User Experience Design (UED)
Intermediate (6-10 years)
Pune, Maharashtra, India
We are looking for an experienced digital marketing executive to contribute to the planning, implementation, and optimization of online marketing duties. The digital marketing executive's responsibilities include promoting products or services through digital platforms, creating marketing strategies, and monitoring the online presence of the company. To be a successful digital marketing executive, you should have extensive knowledge of marketing and technology best practices. You should be educated on how to use the internet to increase sales. Finally, an effective online marketing executive will need to be tech-savvy and create innovative marketing campaigns. Responsibilities: 1)Managing PPC campaigns, monitoring reports, and ROI. 2)Writing SEO copy for the website. 3)Measuring the performance of campaigns through web analytics tools (Google Analytics, WebTrends, etc.). 4)Managing and updating social media platforms. 5)Keeping up-to-date with trends in social media. 6)Creating innovative content. 7)Overseeing the company's email marketing campaigns. Requirements: 1)Marketing or communications-related degree. 2)Proven working experience as an online marketing executive. 3)Broad experience with SEO, SMM, and PPC. 4)Understanding of digital marketing concepts. 5)Knowledge of web analytics & creative designing tools. 6)Content and creative writing skills. 7)Excellent communication skills.
PPC, SEO, SMM, Creative Content Writting & Poster Designing, Digital Marketing, Marketing Campaigns, Best Practices, Analytics, Google Ads, Digital Ads
Information Technology
Experience Not Provided
Bangalore, Karnataka, India
Graphic Designer Job Description We are seeking a new graphic designer to join our team. You will be designing a wide variety of things across digital and offline media. To be successful in this position, you’ll be a self-starter, capable of delivering brilliant creative ideas, and show amazing attention to detail. Graphic Designer Responsibilities: Planning concepts by studying relevant information and materials. Illustrating concepts by designing examples of art arrangement, size, type size and style and submitting them for approval. Preparing finished art by operating necessary equipment and software. Coordinating with outside agencies, art services, web designer, marketing, printers, and colleagues as necessary. Contributing to team efforts by accomplishing tasks as needed. Communicating with clients about layout and design. Creating a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as photoshop. Reviewing final layouts and suggesting improvements when necessary. Graphic Designer Requirements: Bachelor’s degree in graphic design or related field. Experience as a graphic designer or in related field. Demonstrable graphic design skills with a strong portfolio. Proficiency with required desktop publishing tools, including Photoshop, InDesign Quark, and Illustrator. A strong eye for visual composition. Effective time management skills and the ability to meet deadlines. Able to give and receive constructive criticism. Understanding of marketing, production, website design, corporate identity, product packaging, advertisements, and multimedia design. Experience with computer-aided design.
Photoshop, Offline Media, InDesign, Website Design, Multimedia Design, Corporate Identity, Graphic Designing, Web Designing, User Interface Designing, graphic designer, Logo Design, Creative Designing
Graphic Design
Junior (3-6 years)
Chicago, IL, USA
Look at a very sharp, productive, creative candidates who posses strong research skill sets, strong with maths, should be a number & data cruncher. This role will be a pure Research role, writing reports & sharing the insights with the internal IB team & Clients. Open for location. Remote.
Equity Research, M&A, Financial Modelling ,
Capital Markets
Expert (10+ Years)
Key Responsibilities: • Communication Development: • Work with Creative agency to develop insightful & impactful marketing communication. • Content /Influencer Marketing /Advocacy/ Online Reputation Management • Digital Media Deployment • Consumer Research • On-ground Activations • Packaging Development Key Interfaces: • Sales Leads – Online & offline • Lead for D2C platform • Product Development and R&D team
Product Development, Marketing Strategy,
Marketing Strategy
Experience Not Provided
Mumbai, Maharashtra, India
We are in search of an adept and visionary Senior Manager in Marketing to lead our marketing division. The ideal candidate should boast 7-10 years of extensive marketing experience, a proven history of orchestrating multifaceted teams, and a profound grasp of performance marketing, brand marketing, creative direction, 360-degree marketing, and campaign supervision. The Senior Manager in Marketing will assume a pivotal role in molding our marketing strategy, propelling growth, and elevating our brand presence. What will you do: Spearhead the development and execution of an all-encompassing marketing strategy meticulously aligned with company's objectives. Strategize and oversee performance marketing campaigns, encompassing PPC, SEO, SEM, email marketing, and an array of digital channels to amplify traffic, conversions, and ROI. Take charge of brand positioning, messaging, and innovative campaigns to ensure a resolute and harmonious brand identity across all engagement points. Lead integrated marketing endeavors spanning diverse channels, spanning both digital and traditional, to optimize outreach and influence. dentify, recruit, mentor, and proficiently manage a high-performing marketing ensemble, nurturing a culture of collaboration and achievement. Conceive, execute, and scrutinize marketing initiatives, meticulously gauging their efficacy and implementing data-guided enhancements. Formulate and administer the marketing budget, assuring efficient allocation of resources to achieve desired objectives. Stay abreast of industry trends, conduct extensive market research, and garner consumer insights to inform our marketing strategies. Collaborate with cross-functional departments such as Sales and Product Development to synchronize marketing initiatives with overarching business objectives. Generate systematic reports and performance metrics, supplying actionable insights and recommendations for ongoing enhancement. What will you need Bachelor's degree in Marketing, Business, or a related field; an MBA is considered a valuable asset. 7-10 years of progressively influential roles within the marketing sphere, with a track record of leadership excellence. Proficiency in performance marketing strategies and tools. Adeptness in brand cultivation and innovative marketing concepts. Adept team leadership and motivational capabilities in the realm of marketing. Competency in campaign oversight and analysis. Exemplary written and verbal communication aptitude. Possession of an analytical mindset, enabling data-driven decision-making. Superior project management and organizational prowess. Familiarity with marketing technology and analytics tools. Forward-thinking and innovative approach to marketing. What will you get Be a part of the fast-growing startup defining strategies for the growth of the company. Partner in building a global Ed-tech company that is going to impact hundreds of thousands of lives Phenomenal work environment, with massive ownership and excellent growth opportunities A young, dynamic, and passionate team Industry best perks.
Marketing Strategy, Performance Marketing, Brand Marketing, Creative Direction, Brand Positioning, Integrated Marketing, Email Marketing, Marketing Budget, PPC, SEO, Brand Identity, Market Research, Consumer Insights, Marketing Technology, Data-Driven, Business Objectives, Performance Metrics, Track Record, Brand Management, Marketing, Social Media Marketing, Digital Marketing
Marketing Strategy
Experience Not Provided
Noida, Uttar Pradesh, India
1) Globalized Web Pages for FlexC, starting with US 2) Coordination and management of PR contractor (overseeing the creation, approval, and distribution of Press Releases, media outreach, publicity strategy, all deliverables and otherwise, all approved deliverables specified in approved SOW. ) 3) Creative Agency vendor management (i.e. Brand Monkey) 4) Conceptualization and Execution of Webinar Talent Event (Q1 2023) and in-person Talent Event in India (time TBD3) 5) Global Social Media Strategy to Promote Brand Awareness 6) Go to Market Strategy (in coordination with PR vendor) 7) Support and execution of Talent Survey Content and distribution, Talent Event Agenda, co facilitation, discovery, and documentation and presentation of findings
Media Outreach, Go To Market Strategy, Brand Awareness, Coordination and Management, Press Releases, SOW, Vendor Management, Social Media Strategy
Marketing Strategy
Experience Not Provided
Colchester, VT, USA
The primary responsibility of this role is to study, analyze the spend data finding out gaps for cost out, create strategies for cost-out project execution for electronics category. manufacturing requirements for Electronic componenets, Printed Circuit Boards and assembly to meet customer specific technical requirements. Creating cost out (VA) project and execution strategies in Electronic Manufacturing and assembly Analyze spend data finding out gap for cost out. Prepares Electronic Componenets, PCB and PCBA specifications by studying the fabrications drawings, assembly drawings. Confers with manufacturing, Product teams, Printed circuit board fab vendors, suppliers to resolve Design For Manufacturing , Design For Testing , Design For Assembly issues. Demonstrates the application of basic Engineering tools/ principles and evidence of creative thinking (Printed circuit board stack up design, Bill Of Materials, Component Placement according to design flow for ease of routing .)
Circuit Boards, Technical Requirements, Project Execution, Design For Manufacturing, Analyze Spend, Design Flow
Manufacturing
Experience Not Provided
Pune, Maharashtra, India
Key Responsibilities: • Category Marketing – premium/ mass(VIP/Skybags) product portfolio to match-up with seasonal trends in the industry to stay competitive and profitable. • Brand Management - Leverage consumer insights through Consumer Research to define the medium to long term strategy for the brand. • Brand building – further consolidate and grow the brand on conventional and digital platforms • Shopper Marketing – Both online & On-ground Activations (BTL) at customer touchpoints • Managing media / PR and brand communication • Trendspotting to drive innovation and new thinking in all marketing initiatives • Work with Creative agencies to develop insightful & impactful marketing communication. • Digital Marketing - Content/Influencer Marketing /Advocacy/ Online Reputation Management • Working with cross functional teams to deliver on cost objectives • Planning, deploying, monitoring and evaluating marketing spend across ATL and BTL • New Product Innovation – Category development and enhancement (Product design & aesthetics). Adoption of digital technology for upgradation of the offering
Marketing,
Marketing Strategy
Experience Not Provided
Mumbai, Maharashtra, India